About Urvi


Music of the looms


Urvi (the Earth)  A unique hand-looms concern was set up at Hyderabad by Sarita Adusumilli. Urvi is a perfect blend of modernity and traditionality, seamlessly weaving together the best of both worlds. At Urvi, we hold a deep admiration for the music of looms and the captivating sound of weaving. It is a symphony that echoes the spirit of craftsmanship and celebrates the artistry of Indian textiles. We take great pride in showcasing the beauty of Indian handicrafts & Handloom. From clothing for women and men to exquisite pieces for the home, every item is thoughtfully designed to reflect the richness and diversity of India's cultural heritage. Each product we offer tells a unique story, meticulously curated to create a meaningful connection with our customers. We believe that behind every textile, artwork, or craft lies a tale that deserves to be shared. We collaborate with local communities, empowering them and supporting their livelihoods. By choosing Urvi, you not only acquire a beautifully crafted item but also contribute to the preservation of traditional arts and the sustainable growth of local artisans. Step into our world and discover the magic of Indian textiles. Immerse yourself in the stories woven into every thread, brushstroke, and carving. Experience the joy of owning a piece that combines contemporary aesthetics with the time-honored traditions of India.


 music of the looms....          Where tradition meets innovation, our artisan weavers create magic 

Cherishes heritage while embracing the modern spirit with us....